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Manual
The Category Creation Formula
The Category Creation Formula
Discover, Design, and Win New Market Categories
5.9h
Trade-Off
Trade-Off
Why Some Things Catch On, and Others Don't
7.0h
Play Bigger
Play Bigger
How Pirates, Dreamers, and Innovators Create and Dominate Markets
8.1h
Unscaled
Unscaled
How AI and a New Generation of Upstarts Are Creating the Economy of the Future
8.1h
The Two-Second Advantage
The Two-Second Advantage
How We Succeed by Anticipating the Future - Just Enough
6.7h
Intended Consequences
Intended Consequences
How to Build Market-Leading Companies with Responsible Innovation
5.3h